What you can do is write a relevant, personalized, and intriguing hook, and place it on slides 1-3 of your deck. That would feel horrible, wouldn’t it? So why do this to your decks? Imagine you were giving a speech and after 3 minutes a 3rd of the audience just stood up and left the hall. But more importantly 80% of readers who cross the 3rd slide threshold will read the deck in full. Prioritize the information that matters most to your audienceģ2% of people bounce from your deck in the first 15 seconds.Use the person's name and company logo in the title.The first 3 slides determine whether people will bounce or read on - make them count: Let's dive into some intriguing presentation statistics that shed light on the components of a successful marketing presentation. What’s considered an effective marketing presentationĪt Storydoc, we’ve analyzed more than 100,000 presentation sessions to get to the bottom of what makes the most effective decks so successful.
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